Target

‘My teenage boys helped me shop for their little sister’s first bras today…because breasts happen, y’all.’: Mom challenges ‘stigma’ of female puberty, ‘my boys know picking out a bra is no big deal’

“Lucy came downstairs one night to ask if her ‘nipples should be sore.’ I instantly realized puberty was around the corner. She told her dad, who was sitting RIGHT NEXT TO ME, that she needed bras. I, the one with breasts, was right there! Fast forward to Target. I explained to my boys Lucy needed some plain bras. They were shocked. ‘What are bras for? She doesn’t look different. Why does she need them? Is she starting puberty?’ By taking them, the stigma was already GONE.”

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